Singapore
Amsterdam
London
Abu Dhabi
The Connectivity Champions
The foundation for going global
They may differ in culture and scale, but these five cities share one defining strength: connectivity. Whether physical, digital or logistical, they’ve built systems that make movement effortless and turned infrastructure into an experience in its own right.
In a world where time is scarce and ease defines value, these cities show that seamless travel is more than convenience. It’s a competitive advantage.
DXHRanks first in Delivery
SINRanks first in Digital Connectivity (Internet)
AMSRanks second in Transport Infrastructure Quality

LONRanks first in Digital Readiness
AUHRanks first in Transport Infrastructure quality

Come on in, the infrastructure is fine
From best-in-class airports to intuitive public transport, these cities are masters of access. But each does it differently.
Singapore and Amsterdam align design with emotion, offering journeys that feel as smooth as they are scenic.
Dubai and Abu Dhabi focus on precision and scale, delivering efficiency at impressive speed but still seeing a deeper emotional imprint.
London blends heritage with hustle. It’s a global hub where culture thrives, even if comfort sometimes competes with complexity.
Efficiency enables experience
Connectivity gets you where you’re going, and makes it easier to plan what’s next. These cities excel not only in facilitating travel, but in shaping it: smart mobility, digital ease, and intuitive design elevate everyday travel into an experience that feels distinctly theirs.
Connectivity gives people the access they need to build relationships with a place.
What's next?
Having mastered connectivity and efficiency, Dubai, Singapore and Abu Dhabi, must turn seamless journeys into distinctive, culturally-rooted experiences.
For Amsterdam and London, the challenge is to sustain their appeal by protecting authenticity and accessibility as global demand grows.
Want to discover more?
With even more information and insights, it’s a whole lot more than pretty graphs (but plenty of those, too.)
Download the full reportRelated work from Saffron
Apart from investigating city brands, we make brands memorable across strategy, design and product.
